655M Amenity Center

A Hospitality-Inspired Vision for Building Amenities

The owners of 655 Montgomery sought to create a warmer, more welcoming experience within the building’s lobby and amenity spaces. To bring this vision to life, March and White Design—a hospitality-focused interiors firm—was engaged to lead the design effort.

Transforming an Underutilized Ground-Floor Space

The new lounge and conferencing areas were constructed within a long-unused, shell-condition ground-floor space. Thoughtful use of wood finishes, accent colors, and generous lighting helped activate the space and create a comfortable, inviting environment.

A Cohesive Lobby Experience Rooted in Existing Materials

The lobby design carried the same aesthetic language while respecting the building’s original travertine stone walls and flooring. By blending new design elements with existing materials, the updated spaces feel cohesive, refined, and timeless.

Project Details

Services Provided: Construction Management, Design Management, Fit-Up Management, Permit Services

Location: San Francisco, CA

Square Footage: 5,000

Architect: March & White Design

Sector: Real Estate